Micromax’s subsidiary Yu Televentures recently updated its smartphone lineup with the new Yuphoria. The firm was striving to carve a niche in the developers community and has succeeded to a large extent. At a price of Rs. 6,999, the device has some exceptional features like its all-metal body and speakers that produce loud and clear sound. We put the device to test and checked its hardware and graphic capabilities.
Have a look at our full benchmark and hardware test along:
The smartphone boasts an impressive 5-inch display and is powered by a 64-bit 1.2GHz Quad-Core Snapdragon [...]
No waiting anymore, Micromax YU’s next product is finally here! As scheduled, YU Televentures today launched its fresh smartphone Yuphoria in India today, adding another product to the YU lineup. The handset is an amazing offering from the Indian electronics start-up with LTE connectivity and Cyanogen OS 12. It won’t put a dent on the buyers pocket, the smartphone has been priced at a mere Rs. 6,999.
Yuphoria boasts an all-metal design with a matte finish at its back. It’s not a rebranded Chinese product and will be manufactured in India. Coming on to the specifications of the phone, Yuphoria sports a 5-inch IPS [...]
Micromax spinoff YU Televentures was formed with the aim to bring exciting products through innovating and reinventing technology. Their motto #YUPlayGod suggested that we, the consumers were in charge of developing the kind of products we wanted. YU Yureka was the first smartphone from the Indian-bred smartphone manufacturing firm to gain recognition in the international market; it offered good specs at an affordable price. But along with gaining critical acclaim, the company faced criticism for bringing Chinese models rebranded as YU.
YU was quickly judged as a smartphone importer who simply rebrands phones rather [...]
YU’s next device is set to knock out several affordable handsets in the smartphone battleground. The release of the device is just one day to go, and it has already built excitement amongst the tech enthusiasts. From past few days, YU has been teasing its forthcoming product YUphoria and is pushing clues about various factors of the device. Meanwhile, rumour mills are also working continuously to disseminate possible facts about the phone. Compiling all those reports, lets see how does the new device might look like.
Starting with the innards of the device, YUphoria will boast [...]
Micromax YU is giving information bit-by-bit of its next big offering. Yesterday, the homegrown smartphone firm released footage showing the durability and sturdiness of the phone. And today, it has dropped another clue demonstrating its speaker quality.
The Founder of YU Rahul Sharma tweeted a video of the phone that will explain exactly what we are talking about:
Now that’s quite a hair raising experience! Here’s the 2nd clue guys. #YUphoria. Check it out: https://t.co/XUQ7hzcyfi
— Rahul Sharma (@rahulsharma) May 8, 2015
The forthcoming [...]
Yureka by Micromax subsidiary YU managed to create quite a hype. It was the first Indian-origin smartphone that could stand in the marketplace flooded with Chinese and Taiwanese electronics. Now, YU is again geared to triumph over the smartphone market with the release of its next device YUphoria.
A while back, YU took to Twitter to announce the launch date of YUphoria which speaks of the device coming on 12th of this month. The tweet reads:
The moment of YUphoria is coming. Have you blocked your calender? pic.twitter.com/1ypEzM2lEb
— YU (@YUplaygod) May 1, 2015
The handset is [...]
Since YU threw the decision ball to name its next device in the consumers’ court, the company generated a lot of fanfare across social media platforms. Over 1,00,000 entries made it to the first crowd-sourcing campaign #YUNameIt and out of those, one entry has been chosen as the moniker of the second YU smartphone. Recognized till date as Project Caesar, the phone will now be known as “Yuphoria”.
According to YU, “Yuphoria represents zeal, enthusiasm and passion which reflects what YU is committed to bringing to the consumers through innovating and reinventing technology.”
Earlier we confirmed that Micromax Yu’s next smartphone, codenamed Project Caesar, will launch in April. Now, we’ve uncovered an important pricing detail about the Yureka successor. We have learnt that the next Yu device might not be as cheap as Yureka and will most likely cost higher than Yu’s present offering. This may be an unfortunate news for many, as Yu’s aggressive price point was considered a major reason for its success.
It is still unknown if the upcoming handset will see a slight price bump or will come with a hefty price tag, but one will need to pay extra bucks to own the [...]
We’ve known for a while that Micromax YU’s upcoming smartphone is in the pipeline. However very scarce details are known about the much-awaited device, which till date has been called ‘Project Caesar’. Now YU wants to give it a fixed name, and one which has been decided by its fans and followers.
The Indian smartphone brand announced the first ever crowdsourcing, where its devotees can suggest the company a name of the forthcoming Cyanogen-powered smartphone. The firm has announced a contest where the winner’s decided name will be the moniker of the next YU handset.
Interested users can submit their entries at all the social [...]
As the clock is ticking for the arrival time of Yu’s next smartphone ‘Project Caesar’, the Micromax subsidiary has released a promotional campaign to sustain the excitement of its potential customers. Yu is now teasing the forthcoming handset with a poster that gives away a few details about upcoming smartphone.
Looking at this image from Yu, one can make out that Project Caesar will be equipped with a 64-bit processor along with 2GB of RAM. Also, the on-board storage space on the device will be 16GB, as mentioned in the poster.
You will also [...]
Micromax’s new subsidiary Yu has made quite an impact in a short span of time with its new smartphone Yureka running on Cyanogen OS 11. The Yu Televenture has adopted new business practices similar to the likes of OnePlus and Xiaomi, relying on community driven ecosystem of CyanogenMod.
Check out our full benchmark and hardware test along with the gaming performance of the Yureka below-
Considering the price range, Yu Yureka packs quite an impressive combination of Cyanogen experience with the new Qualcomm Snapdragon 615 which does 1.5 GHz on Octa-cores. The Yureka comes with [...]
Micromax’s new company was a smart move for the Indian smartphone giant. However, whether or not the company will be able to provide a better consumer experience will be seen overtime. YU Televentures takes departure from traditional business practices of Micromax and relies on a large community driven eco-system as done by the likes of Xiaomi and OnePlus.
Well, it’s practically 2015, and India has been left behind in the race for development ROMs. Almost all launched handsets are either locked, on in the case of Indian Manufacturers, have unsupported systems.
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