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Apple Acquires Visual Effects Firm That Helped Create Star Wars

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Apple Acquires Visual Effects Firm That Helped Create Star Wars

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Apple has confirmed rumours about acquiring Faceshift – a Zurich-based visual effects firm that played a key role in making Star Wars: The Force Awakens. The firm specializes in real time, markerless motion capture which helps to capture realistic and emotional facial expressions in video games and film.

Faceshift

However, as reports suggest, Faceshift is not the only technology startup that Apple has recently acquired. Their list consists of augmented reality firm Mataio, facial recognition firm Polar Rose and 3D scanning house PrimeSense.

Faceshift

However, Apple has not given anybody a specific reason as to these acquirements and have only stated that –

“Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans.”

Oh well, whatever it is, let us just hope Star Wars and Apple fans will have something in store for them.

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Rachel Issac
Rachel Issac, very much like Jon Snow, knows nothing. She likes to sleep, read, write and watch TV. Asymmetrical things bother her and she currently uses her spare time to write for iGyaan.in.