Samsung Claim They’re Still Number One in India
Last week, we heard reports that Micromax had dethroned Samsung to become the Number 1 phone manufacturer for Q2 2014 in terms of units shipped. However, Samsung says this is not the case.
Economic Times talked to Samsung President and Chief Executive for South-West Asia, BD Park. He claims that these reports are false. He admitted that sales had decreased in the past quarter, and that the Galaxy S5 did not sell as well as they had predicted. Nevertheless, the company still met its targets, and according to their internal data, still controls more than 50% of the Indian market with more than double the sales of the alleged market leaders, Micromax.
Park further went on to say that “there was some business motive behind the release of such kind of data”, directly pointing the finger at Micromax for releasing false information as a media stunt to increase sales. These are some very serious allegations, and we will have to wait and see if any of these hold true.
The earlier reports were prepared by Hong-Kong based independent firm called Counterpoint Technology Market Research, allegedly being based on “thorough channel checks in terms of sales.” However, CyberMedia Research (CMR) said that while the Korean company was still the leader, the gap between the two had narrowed sharply.
By Pranav Arora