Sony Launches Xperia E1 With Walkman Key, Dual SIM, Starts at 9,490 INR

Sony India today introduced Xperia E1, a new Android smartphone that brings Sony’s leading audio technologies together with expertise in display, design, performance and content to create a smartphone independently recognized as the “best smartphone in its class”. The new Xperia E1 and E1 Dual will be available at all Sony Centers and major electronic stores across India and will be priced at Rs 9,490 and Rs 10, 490 respectively. Please find attached the press release and images of Sony Xperia E1. Introducing Xperia™ E1 - The best music experience now in a smartphone · Incredible music with a super-clear 100dB speaker · Enjoy music with dedicated WALKMAN key and Shake control · Blaze through apps and the internet with the fastest processor in its class and fast data speeds · Experience all of this through the bright and clear 4” WVGA display encapsulated in the latest Sony design 05th March, 2014: Sony India today introduced Xperia E1, a new Android smartphone that brings Sony’s leading audio technologies together with expertise in display, design, performance and content to create a smartphone independently recognized as the “best smartphone in its class”. The best in its class Xperia E1 is mid-tier smartphone with seriously premium credentials. A solid feel, fast processor and vivid 4” display combined with fast data speeds provides an all-round performance that is unrivalled by any other phone in its class, whilst its audio experience and content offer provides real differentiation. Great music everywhere Sony’s audio heritage can be clearly heard in Xperia E1 as key technologies come together with the 100Db (with 100Db on your Xperia™ E1, even a motorcycle won’t interrupt your music), speaker to produce a louder, cleaner sound that can hold its own in any environment. With ClearAudio+ mode, instantly enhance your listening experience and optimise the balance of frequencies whilst xLOUD ensures that your tracks sound as good as they should - loud and crystal clear. Intuitive WalkmanTM controls Sony’s WalkmanTM technology hails from more than 30 years of premium audio experiences and Xperia E1 builds on this. Shake-to-shuffle controls and a dedicated “long press to launch” WalkmanTM button ensure that loading and navigating your tracks couldn’t be easier, whilst the latest generation of Sony’s “WALKMAN” App makes short work of combining on and offline music, creating playlists, as well as playing and sharing tracks. Crystal clear 4” display All of this is controlled from the vivid 4” touchscreen. Drawing on Sony’s background in TV technology, Xperia E1 incorporates expertise from across Sony’s digital display technologies to provide an immersive visual experience. Whether watching movies or viewing photos, the display looks both vibrant and clear. The heart of your Sony experience Xperia E1 connects via Bluetooth™ to Sony’s extended eco system so whether it’s through the SBH20 Stereo Bluetooth™ Headset for those who prefer to keep their music to themselves, Xperia E1 remains at the heart of your connected Sony music experience. Dual SIM, no compromise Available in both dual and single SIM variants, Xperia E1 offers a new experience through the incorporation of Sony’s latest generation of dual SIM technology. You can set up both SIM cards independently with custom ring tones and instant, simple switching between SIMs before making calls or sending texts, whilst Sony’s dual SIM management technology - means that you can keep both SIMs active, never missing a call, even when talking on one of them. Xperia E1 and E1dual features: · 4” WVGA (800 x 480) display · Fast 1.2 GHz dual core processor with 512 MB RAM and 4GB storage · WalkmanTM key, shake to shuffle and hardware controls for easy music control · 3 MP camera · 1700 mAh battery with stamina mode The new Xperia E1 and E1 Dual will be available at all Sony Centers and major electronic stores across India