LG launches four new Smartphones in India Optimus 4X HD along with Optimus L7, L5 and L3 – Live Video

LG has just Launched four new smartphones in India, at a launch in Mumbai. The LG L Series L7, L5 and L3 along with the LG 4X HD are the devices launched at the event. 

Optimus 4X HD

Price : Rs. 34,990/-

The L Series 

LG Optimus L7:

Price Rs. 19,990/-

LG Optimus L5:

Price Rs. 13,199/-

LG Optimus L3:

Price Rs. 8,995/-

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Mumbai, July 19^th, 2012: LG Electronics, a worldwide technology and design leader in mobile communications, today announced the launch of their 4 new smartphones in India- LG L series (L7, L5 and L3) and LG 4X HD Quad core. These sleek hi-tech phones run on Android 4.0 Ice Cream Sandwich, except for L3 which runs on Android 2.3 Gingerbread.

These high-end phones launched by LG are a seamless amalgamation of style and technology.

The quad-core featuring720p display-flashing LG Optimus 4X HD is a wonderful addition to LG’s mobile family. This 4.7 inch True HD IPS display on the Optimus 4X HD offers a superior high-clarity viewing experience with superb resolution of 1280×720. The phone has a 2150mAh battery, which is the largest amongst quad core smartphones.

The core essence of L style features a timeless design with defined details, which further differentiates LG mobiles from its competition. L-Style’s design philosophy comprises of five elements – Modern Square Style for a comfortable grip, Floating Mass technology for a slimmer look, seamless layout, harmonized design contrast and sensuous slim shape.

“Both L series and LG Optimus 4XHD are feature packed Smartphone, offering a great mix of design, intelligent features, performance and display. These smartphones, with their fast processors and superb display, take user experience to a whole new level. Design has always been a major priority for LG and our design leadership has been well established and consistently maintained. The launch of L series, with L-Style’s design philosophy, is just another milestone and there are many more to come.” says Sanjay Maheshwary Business Head or Head Mobile Communications, LG India.

“With the smartphone segment consolidating even further, it’s now apparent that both great software and great hardware should go hand in hand. LG’s 4X HD is our proof that we not only understand our consumers’ needs but also cater to them. The 4X HD also features LG’s new User Experience (UX), which allows users the ability to instantly jot memos or noted from any screen. LG’s 4X HD is a complete package which packs powerful features to back it sleek frame” added Mr. Maheshwary.

One of the biggest mobile buzzwords of 2012 would be quadcore. While quadcore processors have already infiltrated the tech world, these processors have great potential to improve a smartphone’s performance. LG Optimus 4X HD boasts of a 1.5GHz quad core plus 1 processor, NVIDIA Tegra3 which delivers unparalleled speed. When maximum power is needed, Tegra3 automatically activates all four cores, but when less power is required, it defaults to the fifth battery-saver core.

After China, India is the second largest mobile handset market in the world, and the up rise of the smartphone market in India and it is expected to witness 100% growth in 2012 (according to Convergence Catalyst). The growth in smartphones is likely to surpass the overall growth in the mobile handset industry. With over 94% (according to eBay India Mobile Commerce Survey) of the consumers accessing the internet via their cell phones, the use of social networking sites through mobile apps and booking movie and travel tickets online is becoming increasingly popular. Smartphones have now become an integrated part of consumers’ lives, becoming involved in most of their daily activities. Apps like Google maps and Calorie Counter are as absolutely creative as they are useful. Near Field Communication is another trend that is slowly sweeping through the smartphone world. With so much going on in the smartphone market, and its rising popularity, LG is betting big on the further rise of smartphones.

Keeping the current market trends in mind, and anticipating the future trends, LG smartphones would keep evolving consistently to reach that ultimate smartphone future.

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