Facebook CEO Zuckerberg Promises To Protect Personal Data

Facebook has been under the scanner for the past few days. The controversy of Cambridge Analytica has sparked a huge debate about Facebook and its data sharing practices. Apparently, Cambridge Analytica performed work for the campaign of President Donald Trump. It made ads for the Defeat Crooked Hillary Facebook page. Co-incidentally, both the Cambridge Analytica and Make America Number One financed by Robert and Rebekah Mercer, who backed Donald Trump in the general election.

Mark Zuckerberg’s Statement

Now, Facebook co-founder and CEO, Mark Zuckerberg has come out and addressed the issue. This post comes in a few hours after the #DeleteFacebook started trending across social media. The long post, in a nutshell, talks about the controversy and Facebook’s stance. While talking about the issue in hand, he also outlined a few steps Facebook will take.

• Facebook will investigate all apps that had access to user data before 2014. This is because it was in 2015 when Facebook changed its Privacy Policy to reduce data access. The company plans on banning any user that had misused the data. Every “thisisyourdigitallife” user will be informed about their data breach. Every user of an app will be informed about it when Facebook bans that app.
• If someone hasn’t used an app within the last three months, Facebook will turn off the app’s access to their information.
• From now on, every app that requires a Facebook Login will only have access to name, profile photo and email address.

The rest of the press release tells us what we have known already. While the steps mentioned by Zuckerberg do make a lot of sense, their implementation is what will matter. Facebook has already lost over US$ 60 million in market cap. Astonishingly, that is more than the entire market capitalisation of Tesla Inc.