Letv Launches 65-inch Super TV With Curved Screen
Letv has launched a 65-inch split TV with curved screen, called the Super 4 Max65 Curved, and claims it to be the first of its kind electronic. This was launched along with Super 4 Max70, the first smart TV in the world with a glass light guide plate (LGP). Both televisions sets were unveiled at a launch event in Beijing on December 22nd.
Letv has already brought 8-core 1.8 GHz 64-bit Qualcomm Snapdragon 810 processor (APQ9084) to its TV sets, along with incorporating Samsung’s ultra-thin curve panel. Now Le 4 Max65 comes equipped with Adreno 430 GPU with 4 GB of RAM and 32 GB/ 64 GB Flash, Novatek72324 motion processing chip. The TV also includes independent sub-woofer and an audio system by Harmon Kardon which seems to hold potential for a smooth audio experience as a home theatre.
On the other hand, Super 4 Max70 includes 10th generation 70-inch 4K panel by Sharp in its specs. The TV also marks the first time Corning’s Iris LGP glass has been adopted by a major Chinese TV brand.
In terms of sales, Letv reveals having sold 3 million smart TVs this year, and aims to double these sales to 6 million in 2016. The Super 4 Max70 will be available for sale starting 29th December on Lemall.com, While January 19th, 2016 is the date when sales of Super4 Max65 Curved Engineering Commemorative Edition begin.
The pricing is as follows – Super4 Max65 Curved Engineering Commemorative Edition is priced $1000 (about Rs. 66,000), while the Super4 Max70 costs $2000 (about Rs.1,33,200) and $2300 (about Rs.1,50,000) respectively for its 2D and 3D versions. The company aims to offer competitive prices for these smart-TVs by generating profits through advertisements and its content ecosystem, thereby bringing down the price.
Le has revealed it plans to hold an official event in New Delhi early in 2016, followed by other major cities in India. This could all be a follow-up to tentative plans of bringing its Le Superphones followed by Super TVs to the country. Let’s see what 2016 has in store for Le’s tryst with the Indian tech scenario.
