TTL Unveils ‘Tata Photon on Rev.B’

Launch marks historical entry of Next-Gen solution into India

• Another industry-first from TTL, following the path charted by the market leader in the broadband access space—the best-selling Photon family

• Dedicated data carrier for consistent and unmatched browsing experience

• Existing pan-India network to enable speedier rollout of Rev.B solution

• Available in 27 towns at launch itself—all major cities and towns covered

• Latest addition to the Tata Photon family offers free pan-India roaming, an uninterrupted service experience, and seamless in-building coverage

New Delhi, 1 September 2011: Tata Teleservices Limited, India’s fastest-growing pan-India telecom service provider, today created history of sorts by unveiling ‘Tata Photon on Rev.B’, the latest addition to its best-selling Photon family of high-speed mobile broadband access products on the CDMA platform. The move is a logical next step for TTL, whose market leading products and solutions have seen it emerge as the undisputed leader in the broadband access and Enterprise segments. At the time of launch itself, Tata Photon on Rev.B will be available in 27 major metros and cities across the country, with the rest of the country to be mapped soon thereafter.

“We have been the clear market leaders in the mobile broadband access space for more than a while now, and the launch of Tata Photon on Rev.B is the next step in carrying that legacy forward. Tata Photon on Rev.B will provide our customers with unfettered mobile broadband access and enable them to experience super-fast speeds on their laptops, PCs and other devices. Today’s increasing demand for powerful and faster networks continues to inspire us to continually upgrade our network and maintain our technological leadership—by consistently being amongst the first to introduce game-changing products and services. Tata Photon on Rev.B underlines the superiority of mobile broadband technology and is set to become a rage amongst Internet-users everywhere,” Mr Deepak Gulati, Executive President, Mobility Business, Tata Teleservices Limited, said.

TTL’s Next-Gen Rev.B network is capable of scaling up to speeds of 14.7 Mbps across the country.

The Rev.B solution will enable TTL to improve capacities, throughput and latency on its existing network, translating into super-quick and consistent speeds for all Internet needs of its consumers, right from e-mailing, social networking, sharing of photographs, downloading and uploading heavy files, music downloads, video streaming and watching live TV on-the-go. The launch of TTL’s Rev.B network marks the entry of a world-best CDMA platform in India, providing users with a never-before browsing experience, the benefits of Free National Roaming and Seamless In-building Coverage.

Over the last few years, Tata Teleservices Limited has enjoyed a leadership position in the wireless broadband internet, on the back of superior technologies and products, strong OEM alliances and a widespread channel presence. The Tata Photon product portfolio has maintained its leadership position in the market with exciting customer propositions, customer-friendly tariff options and an exclusive customer care wing for data services. The latest launch will help further strengthen TTL’s presence in this space, especially since a dedicated data carrier will ensure that customers with Tata Photon on Rev.B have an unparalleled and unfettered user experience.

“We take immense pride in announcing the forthcoming launch of Tata Photon on Rev.B. With this launch, TTL is further enhancing its end-to-end range of telecom services and bolstering our standing as a key player in the individual and enterprise segments in the access space,” Mr Sunil Tandon, Head, Non-Voice Services at Tata Teleservices Limited, said. “The introduction of the Rev.B solution and products like Tata Photon on Rev.B will enhance TTL’s carrying capacity to lead in a market that is witnessing an explosion in demand for data services, as also provide a stable and reliable high-speed mobile broadband experience to our subscribers,” he added.

The Tata Photon on Rev.B solution is in the final phase of testing, and the product will be commercially available in the market in the second fortnight of September.

About Tata Teleservices Limited

Tata Teleservices Limited is one of India’s leading private telecom service providers, having a pan-India presence across all of India’s 22 telecom Circles. The company offers integrated telecom solutions to its customers under the brands Tata Indicom, Tata DOCOMO, Tata Photon, Tata Walky and Virgin Mobile India, and operates its wireless networks on both the CDMA and GSM technology platforms. Tata Teleservices Limited, along with Tata Teleservices (Maharashtra) Limited, operates in more than 450,000 towns and villages across the country, serving over 90 million subscribers. After its collaboration with Japan’s NTT DOCOMO in November 2008, Tata Teleservices has launched 2G GSM services under the Tata DOCOMO brand name in all the 18 telecom Circles where it received spectrum from the Government of India. Tata Teleservices Limited also became the first Indian private operator to launch 3G services in India under the brand Tata DOCOMO in November last year, with its launch in all the nine telecom Circles where it won the 3G license. In association with its partner NTT DOCOMO, the Company finds itself suitably positioned to leverage this first-mover advantage. The company also has another brand on the GSM platform—T24—in partnership with Indian retail giant Future Group. TTSL’s bouquet of telephony services includes mobile services, wireless desktop phones, public booth telephony and wireline services.

For details, visit www.tatateleservices.com.